Become A YouTube Pro!

Learn how to get confident on-camera, attract HOT leads on repeat with your videos, & create a YouTube routine that isn't overwhelming AF.

No More Spending Hours Upon Hours Trying To Create Professional Videos That Convert.

The YouTube Lab is a 5-hour DIY course that teaches personal brand entrepreneurs a simple, step-by-step video process to build a consistent YouTube routine that pays off every single time.

GROW YOUR BIZ ON YOUTUBE!

Look I get it… putting yourself out there on video can be

S-C-A-R-Y.

And when you’re a beginner, it can be easy to let perfectionism and imposter syndrome hold you back from putting yourself out there as the industry expert that YOU ARE. 

Maybe you just keep telling yourself...

... "I'll start when I feel more ready."

... "I'll lose the baby weight and THEN I'll start making videos."

... Or "I'll start when I have a better background."

😖 It's easy to let that negative self-talk inside your head sabotage your dreamy YouTube ideas...

Let's shut that down right now, shall we?

SO not true. Friend - even if there ARE other people in your niche who do the same thing you do - you have a standout superpower that they don't have.

Sounding (and looking) good on-camera is a SKILL -- and it's one that can 100% be learned. (I've taught more than 5000+ entrepreneurs to harness this for their business!)

You don't need to be the most eloquent speaker, the smartest person in your niche, or the prettiest one in the room to be successful with video.

You don't need a fancy equipment setup with expensive camera gear, or money to hire a big team of videographers and editors.

Here’s the truth my friend:

You do NOT need the fanciest setup, years of video experience, or to feel 100% put together and “ready” to get yourself (and your business!) on YouTube. 

>>> TRUTH: You can attract leads with videos you make on your phone.

In fact, that's how I recommend you start out. Simple, cheap, and fast.

All you need is a wicked passion for what you do and a simple system for creating and posting videos that share:

  • What you know
  • How you help people
  • And that show the HUMAN side of your business… CONSISTENTLY.

That’s. 👏 It. 👏

Let me show you the fastest & easiest way to get confident on-camera, so you can show up authentically & unapologetically (and in a non-cringey way!).

WOOHOO! THIS IS SOOO WHAT I NEED!

INTRODUCING...

The YouTube Lab is my signature YouTube course to help you attract more HOT leads in your business with authentic YouTube videos that convert and kick SEO ass! 

Created for entrepreneurs who want to grow their business and personal brand with YouTube videos.

You'll learn how to create videos that...

  • Increase your visibility
  • Attract hot leads on repeat
  • Establish you as the go-to expert in your industry. 
  • Are SEO optimized and appear higher in search engines (more views = more $$$)
I NEED THIS! TAKE ME TO THE YOUTUBE LAB.

The YouTube Lab is for you if you’re ready to…

Grow your income with a sustainable strategy and a YouTube routine that isn't overwhelming.

Start filming 2-minute and longer videos that showcase your expertise and assert you as an authority in your niche. 

Learn how to plan, film, edit, and post videos on YouTube so you can gain tens, hundreds, or THOUSANDS of views (and subscribers!) from that one video. 

Attract new leads for months (or years!) to come by posting high-value YouTube videos. 

No fancy tech skills, camera equipment, or glam squad necessary.  

Sound like a dream? This is all within your reach my friend.

Get ready to go from this...

... to this:

It's all possible for you inside The YouTube Lab.

I'M IN! LET'S DO THIS.

Just you, me, and my signature YouTube success formula...

I'm giving you my YouTube secret sauce - my step-by-step process that I’m going to teach you inside of The YouTube Lab so you can go from zero to YouTube Hero, and establish an easy YouTube routine that makes you money!

  • ... even if you're not polished on-camera...
  • ... even if you think that standing out on YouTube is impossible...
  • ... even if planning and executing a content calendar sounds out of reach...
  • ... and even if you have no clue how to make money with YouTube.
YUP! I'M SO IN. TAKE ME TO THE COURSE!

What you’ll learn inside this program…

It's all designed to help you build a YouTube routine that isn't overwhelming, so you can start making money with YouTube.

1: CHANNEL CONVERSION BLUEPRINT (VALUE: $97)

How to set up your YouTube channel for maximum conversions.

2: NICHE DOMINATION STRATEGIES

(VALUE: $97)

Identify and dominate your unique niche on YouTube so you can stand out from the competition.

3: PROFITABLE VIDEO GUIDE (VALUE: $197)

I'm spilling the tea on the two crucial elements required to make money with your content.

4: THE TRIO TECHNIQUE FOR VIDEO VARIETY (VALUE: $97)

The 3 types of videos you need for a channel that attracts, nurtures, and converts your audience. 

5: SEARCH RANKING STRATEGIES

(VALUE: $397)

Plan your YouTube videos strategically to increase their chances of ranking higher in search results.

6: YOUTUBE M.A.G.I.C. SCRIPTWRITING METHOD

(VALUE: $297)

Proven scriptwriting techniques to create videos fast, captivate your viewers, maximize viewer retention and boost conversions

7: EFFICIENT FILMING & EDITING WORKFLOW

(VALUE: $997)

How to film and edit a YouTube video in 1 hour or less (& save your valuable time!).

8: VIDEO UPLOAD STRATEGIES (VALUE: $197)

The formula for uploading and optimizing your YouTube videos for discovery and the algorithm.

9: ANALYTICAL INSIGHTS AND ALGORITHM SECRETS (VALUE: $97)

How to increase your channel's growth + stay ahead of the competition, and leverage data-driven insights to make informed decisions.

10: CROSS-POLLENATION FOR TRAFFIC GROWTH (VALUE: $97)

The best ways to repurpose content to drive traffic to your YouTube channel and save you time. 

11: BRAND YOUR CHANNEL (VALUE: $97)

Branding secrets to build connection on your channel and recognition in your niche.

12: VIDEO MAPPING BLUEPRINT (VALUE: $97)

How to map out your first 8 YouTube videos and take action ASAP with our step-by-step blueprint.  

And as a girl whose career kicked off on-set for infomercials - I get to say this...

BUT WAIT! There's more.

Walk away with $2,200 USD in bonus courses to make your video process & marketing easier and better than ever.

BONUSES:

BONUS MINI-COURSE:

Video Equipment 101

VALUE: $1097

Get set up for video in 24 hours or less. You'll learn exactly how to use a phone, a vlogging camera, and a DSLR camera to create professional-looking video. Plus - the best (and easiest) lights + mics to use.

BONUS MINI-COURSE:

Leads you OWN

VALUE: $497

How to use your videos as your MAIN EMAIL LIST GROWTH STRATEGY. How to choose a topic and create easy lead magnets in Canva, plus a full ConvertKit tutorial on how to send emails + nurture your list.

BONUS MINI-COURSE:

The Confident Method

VALUE: $97

My 3-Part Method to get Confident On-Camera. You'll build your confidence as a business owner, ditch the imposter syndrome and lose your fear of rejection with this method!

BONUS COURSE:

Editing For YouTube

VALUE: $497

For the YouTubers who want to take their editing up a notch! A step-by-step tutorial on exactly how I edit inside a professional editing platform - Adobe Premiere.

JOIN THE YOUTUBE LAB NOW!

Feeling excited yet?

You should be.

YouTube Lab students celebrate

🎉 BIG wins 🎉

NAME: Michelle Toscano

NICHE: Canva + Reels Coach

BIG WIN: Able to show up authentically and find what makes her unique "what makes me, me" in her videos

NAME: Marijana Matic

NICHE: Health & Wellness (network marketing)

BIG WIN: A sustainable system to create consistent content

Enroll in The YouTube Lab and get instant access to...

  • The Channel Conversion Blueprint (Value $97)
  • Niche Domination Strategies (Value $97)
  • Profitable Video Guide (Value $197)
  • The Trio Technique for Video Variety (Value $97)
  • Search Ranking Strategies (Value $397)
  • The YouTube M.A.G.I.C. Scriptwriting Method (Value $297)
  • Efficient Filming and Editing Workflow (Value $997)
  • Video Upload Strategies (Value $197 )
  • Analytical Insights and Algorithm Secrets (Value $97)
  • Cross-Pollination for Traffic Growth (Value $97)
  • Brand Your Channel (Value $97)
  • Video Mapping Blueprint (Value $497)
  • BONUS: Video Equipment 101 (Value $1097)
  • BONUS: Leads You Own (Value $497)
  • BONUS: The Confident Method (Value $97)
  • BONUS: Editing for YouTube (Value $497)

More than $5000+ of value.

Yours for just $297.

HECK YES! SIGN ME UP!

"But Shana... I'd have no clue where to start! It's all so overwhelming."

... Why don't you take back your already-busy schedule and try something simpler? 😎

  • Step 1: Get clear on who you're talking to, so you can actually attract leads instead of empty views.
  • Step 2: Define a clear strategy and message, so you can create valuable videos without giving all your good stuff away.
  • Step 3: Focus on making videos that work for you long-term, and create content that will bring you leads and sales for years to come. (Don't worry - I'll walk you through it every step of the way!)

Here's the deal... When you post videos on YOUTUBE:

​

  • ... You're building your expert profile.
  • ... You're creating searchable content that will bring in leads for months or even years. ($$$)
  • ... You're helping people find your content quickly + driving engagement with just a few tricks.

FUN FACT: YouTube is the second largest search engine in the world with over 2 billion monthly logged-in users.  And get this - 68% of YouTube users watched YouTube to help make a purchase decision.

Check it out - this video of mine gets more than 150 views every day - and I posted it over a year ago.

Talk about visibility that keeps on comin'. (And bringing in leads on AUTOPILOT!)

And the best thing about YouTube? You don't have to post constantly for it to be effective.

​

You'll get exposure, visibility, a ready-to-buy audience, AND you'll establish your expert status with quality YouTube videos done right.

Don't take my word for it! The proof is in the YouTube pudding.

I 10X'd my audience + views with YouTube videos that ranked high in search - like these.

>>> And as a result, I was able to double my monthly income in 2021, & grow my business to 6-figures in 2022.

All without sacrificing my life as a mama, wifey, friend, and avid traveller.

🚨 BUT IT WASN'T ALWAYS THIS WAY.🚨

TRUST ME WHEN I SAY I HAVEN'T ALWAYS BEEN THIS CAPABLE OF GETTING ON-CAMERA WITHOUT FEAR...

And I'm guessing the obstacles I faced along the way - are similar to the ones you're looking at now...

  • Learning how to get confident on-camera, and getting comfortable posting videos of yourself.
  • Trying to ditch your imposter syndrome and leaving your fear of rejection at the door.
  • Mastering video tech and creating videos that make you look like an expert - not an amateur.
  • Coming up with highly relevant topics your ideal client actually cares about.
  • And learning the in's and out's of the social platforms that matter (***ahem, YOUTUBE!***).

You can't see me... but I'm over here doing a happy dance.

Because these are the same steps I help business owners like you to navigate, so you can grow your visibility and attract more leads.

Which is why I’ve created your one-stop-shop

for all of your YouTube strategy + creation + marketing needs.

YUP! I'M SO IN. TAKE ME TO THE COURSE!

Oh and did I mention it’s risk-free?

Heck yeah! The YouTube Lab comes with a...

Happiness 100% Money-Back Guarantee

Satisfaction Guarantee:

The YouTube Lab comes with a 100% satisfaction guarantee, but I’m not stopping there. I promise that you will see making videos and marketing your biz with all kinds of clarity, and you’ll understand social media marketing in ways you never did before! All of your business besties will envy the video-savvy CEO you’ve become!

But, even though I know this course is so valuable, you deserve the chance to join risk-free to see if it's for you.

Money-Back Guarantee:

If you aren’t satisfied, I simply wouldn’t feel right keeping your money. Contact us within 7 days of purchase for a full refund. No strings attached, no forms to fill out – just holler at me, no questions asked. I won’t even ask for all of your newly gained video and marketing insight and strategy back. ;)

*Don't be that person who joins, downloads all the material, checks out every lesson, and then asks for their money back. We can see that on our course platform - and it's just bad karma, k?

But... posting videos EASILY + QUICKLY on YouTube...

How is this even remotely possible?

Because I am you.

I'm a busy mama who runs her own business. And I know from experience... ain't nobody got time to spend all day making content.

Yoooooo the hype for The YouTube Lab is SO real!

I'll let some of my students show you what's possible.

Join me inside The YouTube Lab & let's get you started with an easy YouTube routine that makes you money -

So you can make a bigger impact, grow your income & step into the visibility of your dreams.

Enroll in The YouTube Lab and get instant access to...

  • The Channel Conversion Blueprint (Value $97)
  • Niche Domination Strategies (Value $97)
  • Profitable Video Guide (Value $197)
  • The Trio Technique for Video Variety (Value $97)
  • Search Ranking Strategies (Value $397)
  • The YouTube M.A.G.I.C. Scriptwriting Method (Value $297)
  • Efficient Filming and Editing Workflow (Value $997)
  • Video Upload Strategies (Value $197 )
  • Analytical Insights and Algorithm Secrets (Value $97)
  • Cross-Pollination for Traffic Growth (Value $97)
  • Brand Your Channel (Value $97)
  • Video Mapping Blueprint (Value $497)
  • BONUS: Video Equipment 101 (Value $1097)
  • BONUS: Leads You Own (Value $497)
  • BONUS: The Confident Method (Value $97)
  • BONUS: Editing for YouTube (Value $497)

More than $5000+ of value.

Yours for just $297.

HECK YES! SIGN ME UP!

Proven Growth Strategies. Templates, tutorials, tools and shortcuts. Zero smoke and mirrors. And easy checklists that make your YouTube routine foolproof.

FAQs

Q: Who is the best fit for The YouTube Lab?


The YouTube Lab was created for service providers, course creators, coaches, product business owners, network marketers, bloggers, podcasters and influencers struggling to grow their brand with video.

​

You know the ones - the business owners looking for an easy solution to making and posting videos on YouTube. This program will teach you how to make + post videos on YouTube that attract an audience full of your ideal customers.


Q: I'm SO busy. How much time will it take for me to complete and see results?


A: I TOTALLY get this feeling - I am such a busy human too. I wanted to make it easy for you, so you've got two options:

1. You can absolutely get through the course in a day (there's right around 5 hours of content).

2. Or you can use the 6-week action plan to break up your learning! That option is great for someone who wants to have a more bite-sized experience each week, and have 2 videos ready-to-post by the end of 6 weeks.

Q: If I don’t understand something in the course, will you answer my questions?


A: Yep! We answer all YouTube Lab student questions via email. Simply send your Q on over to hello@shanayurko.com and we'll get back to you in 48 hours or less.

Q: Can’t I just figure this out on my own?


​A: Sure! You could totally take the trial and error route, and I wouldn't fault you for it! But the reason I wouldn't recommend figuring it out on your own... this can be overwhelming, discouraging, and all too often, "trial and error" leads to quitting.

And I mean... with your big goals, can your business really afford for you to not show up in videos right now?


Q: Is this a LIVE or recorded course?


​A: This course is recorded so you can learn at your own pace. As soon as you enroll, you'll get instant access to all the course material, workbooks, tools, templates and bonuses too!

Q: Do you offer a guarantee?

​

A: Heck yes! If you enroll and you feel like the program isn't a fit, just email us within 7 days and we'll refund you, no questions asked. At the end of the day - I want you to get RESULTS. And if this isn't the program for you to do that with, I just wouldn't feel right keeping your money.​

Q: How does the payment plan work?


​A: NEW PAYMENT PLAN ADDED! The payment plan is 3 payments of $197. (The program price is $497 when you pay in full up front.) Simply check the payment plan option at checkout to take advantage of this limited time offer!

Q: What happens after I enroll?

A: As soon as you enroll, you'll be sent a welcome email with your username and password to access The YouTube Lab. Then, everything is yours and you can get started right away!

Enroll in The YouTube Lab and get instant access to...

  • The Channel Conversion Blueprint (Value $97)
  • Niche Domination Strategies (Value $97)
  • Profitable Video Guide (Value $197)
  • The Trio Technique for Video Variety (Value $97)
  • Search Ranking Strategies (Value $397)
  • The YouTube M.A.G.I.C. Scriptwriting Method (Value $297)
  • Efficient Filming and Editing Workflow (Value $997)
  • Video Upload Strategies (Value $197 )
  • Analytical Insights and Algorithm Secrets (Value $97)
  • Cross-Pollination for Traffic Growth (Value $97)
  • Brand Your Channel (Value $97)
  • Video Mapping Blueprint (Value $497)
  • BONUS: Video Equipment 101 (Value $1097)
  • BONUS: Leads You Own (Value $497)
  • BONUS: The Confident Method (Value $97)
  • BONUS: Editing for YouTube (Value $497)

More than $5000+ of value.

Yours for just $297.

HECK YES! SIGN ME UP!

EARNINGS DISCLAIMER

Any earnings or income statements or examples shown through our website are only estimates of what might be possible now or in the future. There can be no assurance as to any particular financial outcome based on the use of our website. You agree that I am not responsible for your earnings, the success or failure of your personal or business decisions, the increase or decrease of your finances or income level, or any other result of any kind that you may have as a result of information presented to you through our website. You are solely responsible for your results.

TESTIMONIALS

I present testimonials and insights about other people’s experiences with my website for purposes of illustration only. The testimonials and examples used are of actual clients. They are not intended to represent or guarantee that current or future clients will achieve the same or similar results; rather, these testimonials represent what is possible for illustrative purposes only.

Per FACEBOOK™ and Instagram™ rules, we must mention that this is in no way sponsored, administered, or associated with FACEBOOK, Inc. or Instagram, Inc.